Job Title: Part-Time Junior Digital Marketing Specialist Location: Washington, DC Assignment Type: 6-month contract Pay Rate: $25-30/Hour Schedule: Part-Time (20 hours/week) Benefits: This position is eligible for medical, dental, vision, and 401(k). About the Role We’re seeking a motivated Junior Digital Marketing Specialist to support our growing marketing efforts. This is a part-time opportunity ideal for someone with hands-on experience using Salesforce , Marketing Cloud Account Engagement (Pardot) , and Google Analytics who is eager to grow their digital marketing skill set in a collaborative and fast-paced environment. Key Responsibilities Assist in the execution of email marketing campaigns using Marketing Cloud Account Engagement (Pardot) Build and manage audience segmentation and automation workflows Support lead generation and nurturing efforts by maintaining marketing lists and campaigns in Salesforce Monitor campaign performance and provide weekly reports using Google Analytics , Pardot, and Salesforce dashboards Collaborate with content and design teams to ensure cohesive messaging across all digital channels Assist in managing website content and landing pages, ensuring SEO best practices Track KPIs such as conversion rates, email open/click rates, and website traffic Contribute to A/B testing strategies to improve campaign effectiveness Support administrative and ad hoc digital marketing tasks as needed Qualifications 1–2 years of hands-on experience with: Salesforce CRM, Marketing Cloud Account Engagement (Pardot), and Google Analytics (GA4 preferred) Basic knowledge of digital marketing concepts, including lead funnels, conversion optimization, and email marketing best practices Experience with data tracking and reporting tools Strong organizational skills and attention to detail Self-starter with the ability to work independently and meet deadlines Excellent written and verbal communication skills Bachelor’s degree in Marketing, Communications, or related field (or currently pursuing) Preferred Skills (Not Required) Familiarity with marketing automation tools (e.g., HubSpot, Marketo) Experience using Google Tag Manager or Google Ads Working knowledge of HTML/CSS for email templates What We Offer Flexible hours with remote work options Hands-on experience with a growing marketing team Opportunity to grow with a company that values innovation and continuous learning #J-18808-Ljbffr Addison Group
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