Reporting to the Director of Strategic Communications, this position manages three Social Media Specialists and is responsible for casting vision for social media marketing strategy and execution for ministries, departments, and campaigns across Moody Bible Institute. This position is responsible for growing Moody's social media presence across social media channels, driving online engagement, incorporating strategic communications messaging, and building brand awareness and a positive digital reputation with external audiences, ministry partners, and donor constituents.Essential FunctionsReasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.Maintain and uphold Moody Bible Institute's social media standards and best practices.Manage social media calendar, content marketing efforts, and campaign strategies, as well as workload and expectations for Social Media Specialists.Ensure cohesion across all social media channels of strategic communication messages.Manage Moody's Sprout social media platform, Canva design tools, and other enterprise level software programs for social media.Increase Moody's visibility and deepen relationships with key audiences on Facebook, Twitter, Instagram, YouTube, LinkedIn, Snapchat, TikTok, etc.Conduct social media audience outreach and insight within existing and new social media platforms.Develop and update best practices to ensure Moody social networks meet organizational goals and provide a venue for quality engagement with constituents.Monitor, evaluate and report on social media activity and conversations, tracking trends, evaluating the performance of initiatives, and identifying threats and opportunities.Monitor competitive presence.Support social media administrators and their departments across Moody to enable them to be more effective in their social media execution.Recommend social marketing strategies and initiatives to improve online engagement, increase the performance of marketing communications, grow revenue, and support the Moody brand.Optimize social media content for search engine visibility.Advise leadership and executive teams on social media trends, best practices and recommendations.Perform other duties as assigned.Minimum RequirementsThree to five years of experience in managing key social media platforms and initiativesStrong written and verbal communications skills and abilitiesHigh level of attention to detailExperience and success in managing social media channels and communitiesBachelor's degree or higher in related field (Journalism, Communications, Public Relations, English, Marketing)Authorized to work in the US legally, without sponsorshipPreferred RequirementsExperience in social media marketingWork effectively in a fast-paced environmentThink, plan and execute across multiple tasks with minimal supervisionMeasure and report on project goals and objectivesHigher education experienceGood knowledge of SEO and social media analysis tools like Sprout Social and Google AnalyticsExperience working in a team environment, and managing a teamExperience developing and implementing social media strategy and campaignsWork Environment/ConditionsMoody Bible Institute is a Christian-based Higher Education and Media Ministry. We exist to equip people with the Truth of God's Word. If you are mission-minded, and have a servant's heart, join us as we look to further impact the Kingdom of God.This is a full-time hybrid position that can require varied hours, including days, evenings, weekends and possibly holidays at times, and requires the team members to work on the Chicago campus each Tuesday as well several designated four-day weeks throughout the year.This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.This is a full-time position: 38.75 hours per week. No travel is expected for this position.Additional InformationMoody Bible Institute is a Christ-centered, multicultural community that values and seeks faculty and staff who are committed to diversity, work effectively with diverse populations, and engage others in ways that honor our rich cultural mosaic and biblical foundation. Candidates must align with MBI's Christian identity.Employees are expected to sign a Statement of Faith and adhere to the Community Standards.We comply with all applicable laws pertaining to nondiscrimination on the basis of race, color, national origin, sex, age, disability, and any other applicable legally protected category.As a religious institution, we have the right to, and do, require that employees hold beliefs consistent with our Doctrinal Statement and conduct themselves in a manner consistent with our religious beliefs, as explained in our Community Standards.
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